The WestWord Group works with companies and individuals to turn innovative ideas into business realities.
Business & Venture
- Services
- Concept Analysis
- Design & Production Assistance
- Business Plan Coordination
- Product / Service Packaging
WestWord Business & Venture partners with select entrepreneurs and
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companies that have compelling business ideas but need additional experience and/or expertise to develop those ideas into viable market offerings. We seek to work with ideas that are unique in the market, are of highest quality and offer tangible value to end customers. WestWord works closely with our partners, associates and third party resources to provide a focused yet flexible approach to business issues in order to provide the greatest likelihood of long-term success.
Before launching a new business or product offering, it is important to bat the idea around with a trusted partner. After an appropriate confidentiality agreement is in place, Westword Business Development will work with its client on a high level to assess market viability, competitive dynamics, pricing and operations requirements associated with a new product idea before it leaves the launch pad.
An important decision in developing a business idea is whether product design and production is best handled internally or outsourced. WestWord and its network of engineers and production
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Once the go forward decision has been made, it is critical that a thorough and realistic business plan be prepared. WestWord will work to coordinate all facets of this plan, including product positioning, the competitive environment, intellectual property issues, production or service delivery design, sales and marketing, and pro-forma financial modeling.
The “look” of a business idea will play an important role in its ultimate success. From packaging and the creation of user instructions to web site design, WestWord will help to deliver results that can differentiate any product or service. And, by working with our corporate branding experts, we are able to make sure that all elements are aligned with the overall brand development program.